Do you want to show your love for Geneva by supporting a dynamic destination brand? Then you've come to the right place!
Simply download the files below to take part in the GENEVALIVE adventure.
IMPORTANT: by downloading the "Supporter of GENEVALIVE" files, you undertake to fully comply with the graphic charter.
Files for print use
Files for digital use
GENEVALIVE is a destination brand with dynamic values geared towards digital devices.
Like many world-renowned cities, this identity fits within Geneva Tourism's positioning, which aims to showcase the diversity and quality of the activities the destination has to offer, with the aim of increasing its tourism potential.
The use of the city's English name, "GENEVA", emphasises the international nature of the destination and reflects just how recognisable it is. “ALIVE” evokes an active and lively destination, symbolised by encounters and discoveries. With customisable variations, the brand becomes a powerful promotional tool that can be tailored to new uses, whilst accentuating its original values – lively, elegant, premium and multifaceted – in order to bring it to life and enrich it.