Monsieur Alain

Monsieur Alain is an independent, multi-brand boutique offering a carefully curated selection of clothing and accessories for men, located in the vibrant Plainpalais district of Geneva.

Combining elegance and modernity, Monsieur Alain embraces a style that is both chic and understated, urban yet trendy, with a focus on original cuts and contemporary labels.

Founded by Alain Dovat, a passionate expert in men's fashion, the boutique showcases a refined selection of high-quality pieces. Among the featured brands are OrSlow, Arpenteur, Sunspel, Drake’s, Paraboot, Howlin, Norse Projects, Universal Works, Fujito, Portuguese Flannel, Nanamica, Margaret Howell MHL, Goldwin, Folk, and Edwin.

Whether you're looking for timeless essentials or stylish statement pieces, Monsieur Alain offers a unique shopping experience designed for men who value style and authenticity.